Johnson Controls - Apex Tablet App
Power Division
Geared partnered with Think Versatile, a Los Angeles based, digital marketing agency, to introduce Johnson Controls Power Solutions’ VARTA Brand to the luxury European automotive segment in the USA market. The company wanted to create a big impact for the launch at the APPEX show in Las Vegas, Nevada (the B2B side of SEMA) – and wanted to show off the VARTA brand through a mobile app. Leveraging VARTA brand assets, the team created an easy-to-navigate, visually impactful, demonstration tool within just three weeks. The app not only presented well, the success paved the path for seven more app projects the following year.
- Product launch
- UI/UX development
- Custom programming